“Study” Articles

Nokia’s environmental team has rolled out its third video of the ‘Easy To Be Green’ campaign. This time the focus is on travel, or unnecessary travel for that matter. Attending meetings overseas can be costly, not only to the company but also to the environment. To put it into perspective, if only ten percent of the one billion plus Nokia users used their mobile phone for video conferencing instead of traveling to meetings overseas, we could avoid over 79 million tons on CO2 emissions per year. Check out the video after the jump to see what impact a single trip overseas has on the environment.

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Nokia’s environmental team has rolled out its second video of the ‘Easy To Be Green’ campaign. This time the focus is on using a single converged Nokia device to do multiple tasks. Lugging around MP3 players, digital cameras, laptops and navigators is hard work to say the least, and powering all these devices is a huge task in itself. Switching to an all-in-one Nokia smartphone can remove all this hassle, and also stay kind to the environment. To put it into perspective, if only ten percent of the one billion plus Nokia users used their mobile phone as a do-it-all device, we could avoid over 25 million tons on CO2 emissions per year. Check out the video after the jump to see what carrying a single all-in-one device does for the environment.

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The guys from Nokia’s environmental team have put together a series of videos to show us how using our mobile devices can help us have less impact on the environment. Some interesting stats include how updating your Facebook status once on your PC consumes the same amount of energy as updating it a hundred times on your phone. To put that into perspective, if only ten percent of the one billion plus Nokia users, surfed the web on their mobile instead of their desktop computer for one hour a day, we could avoid over 2.7 million tons on CO2 emissions per year. Check out the video after the jump to see what kind of difference browsing on your mobile makes.

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If you’ve ever wondered why a close group of friends might like completely different types of music, blame their genes. A study by Nokia into the musical tastes of nearly 4,000 twins reveals genetic influences on the music people like varies with genre. While, on the whole, musical taste is determined just as much by nature as it is by specific individual experiences, nature’s influence is strongest on appreciation of pop, classical and hip-hop music – indicating some people may be born to love Michael Jackson, Beethoven or Jay-Z.

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